minu: employee benefits and earned wage access app

2021

Everyday benefits, close at hand. The minu app brings earned salary, savings, payments and wellbeing into one mobile experience for employees on iOS and Android.

Product strategy
Hybrid app (Ionic + Vue)
QA
Analytics

The original public minu app recording moves through salary, financial education, bill payments, meditation and savings — minu’s public product demo

Start with what is available

The salary view centers on a simple decision: how much to access from the amount already earned. A visible balance and a direct amount control make that action the starting point for the rest of the app.

minu’s original App Store campaign, Cobra cuando quieras, with the earned-salary interface and its amount control

The official App Store image shows a savings balance and its returns — Saving and building habits · App Store

The official App Store image presents good habits, earned stars and social causes — Saving and building habits · App Store

A place for the everyday

Benefits become useful through specific tasks: learn how to budget, pay a bill or take a moment to reset. minu’s public product demo shows these different journeys sharing the same navigation and visual language.

The public demo’s financial education channel with budget and savings lessons — From minu’s public product demo

The public demo lists water-service providers for a bill payment — From minu’s public product demo

A clear way in

Before the benefits comes access. The sign-in keeps email or phone number together in one field, while registration offers an identity-document route. These original onboarding captures show the interface before entering an account.

The original sign-in screen asks for email or mobile number and password — Sign in and registration

The original registration screen offers an INE identity-document option — Sign in and registration

One product, two platforms

Ionic and Vue provide a shared foundation for iOS and Android. Product strategy, quality assurance and analytics support the same goal: keeping a broad set of benefits understandable on a small screen.